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Wednesday, September 9, 2009

10 Ways To Make Your Ad Command Attention

10 Ways To Make Your Ad Command Attention

1. Place colorful graphs, pie charts and other charts
in your ad copy. Use charts that will grab a persons
eye and also support your product claims.

2. Highlight buying incentives like free bonuses and
money back guarantees. You could place them in
boxes or in front of a different colored background.

3. Use short sentences or sentence fragments in the
body of your ad copy. A short burst of words can
catch a skimmers eye with one quick glance.

4. Highlight all the important keywords and phrases
in your ad copy. You could use bolding, underlining
and color to highlight the important words.

5. Place attention grabbing pictures above and within
your ad copy. A powerful technique is to use before
and after pictures of people using your product.

6. Use a headline that catches the attention of your
target audience. One of the most effective ways is
to use a free offer as your headline.

7. Make your ad's keywords and phrases standout
by enlarging the text. This technique works wonders
with headlines and sub headlines.

8. Make your products list of benefits and features
stand out by using a symbol in front of each of them.
The symbol could be a dash, solid circle, star, etc.

9. Use sub headlines to break up your ad copy and
to capture a skimmers eye. You could make them
even more powerful by highlighting them with color.

10. Use attention grabbing adjectives to describe
your product. For example sizzling, incredible, high
power, ultramodern, killer, eye popping, etc.

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10 Ways To Keep Visitors At Your Site Longer

10 Ways To Keep Visitors At Your Site Longer

The more time people spend at your web site, the
more time you'll have to persuade them to buy your
product or service. Below are ten powerful ways to
keep visitors at your web site longer.

1. Provide your web site visitors with content they
can't read anywhere else. People will stay longer at
your web site to read the original content.

2. Remind your web site visitors they can print out
your content. They may browse around your online
store while it's printing.

3. Offer your web site visitors a freebie if they take
the time to fill out your online survey. They'll be at
the site longer and might buy something afterwards.

4. Offer your visitors free software that they can
download right from your web site. While they are
waiting they might read your ad.

5. Provide a huge online directory of information
that your visitors could search. The directory must
contain information your visitors would want.

6. Make sure all your web pages load fast or your
visitors will leave fast. Time is precious; they won't
waste it waiting for your site to load.

7. Tell your visitors what's offered at your web site
at the very beginning. If people are confused about
what's being offered they may leave too early.

8. Publish your web site professionally. People will
get turned off and leave if they see a lot of spelling
and grammar mistakes.

9. Make your site text easy to read. Most people
won't strain their eyes trying to read text that is too
small, light or bright.

10. Use headlines and sub headlines all over your
your web site that will grab visitors attention. It will
attract them to explore your web site longer.

Today's Recommendation:

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